Purpose


Purpose:

I dedicate this blog to gather and share fictional logos mainly from movies. As a graphic designer and science fiction movies lover i find many of them very innovative. Fauxgo was a term coined by designer Tim Armstrong as “symbol or design detail created to represent a fiction company or organization that only exists in movies”. Armstrong affirms that a good ‘Fauxgo’ can help improve the credibility of a movie and become the icon of a movie.

I greatly surprised that some of these logos have jumped to the real world as companies or are inspiration for people to create their own companies or design new logos as you will note in posts.

Due the Armstrong’s fauxgo site is no longer available online i decided to relieve him and share my compilation with you! Feel free to comment about the movies, the companies or about the logos. You can also contribute by mentioning old or new companies in movies or TV series. Thanks for reading ^ _ ^.

Sunday, May 3, 2020

Heisler Beer



Featured in: 2 Broke Girls (TV series) (2011) and many more

Heisler Beer or Heisler Gold Ale is a brand of beer featured in many movies and TV shows due to the use of a prop. The brand is made by prop supplier Independent Studio Services.

https://fictionalcompanies.fandom.com/wiki/Heisler_Beer
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